Brechtian Techniques

Bertold Brecht (1898 – 1956) founded the so-called new, or â€Å"epic theatre† that creatively reworked the principles of traditional â€Å"Aristotelian† drama, in order for the plays to correspond to modern demands. Brecht characterised his position in dramatic art as social-critical. He was an active antifascist and thus centered his works on major historical events and gave them a social-political meaning. From the formal point of view, Brechtian techniques were based on defamilirisation of the event. First and foremost, he transposed the event into third person.He uses new concept of author’s time, i. e. time as it is perceived by the narrator of the play. The latter usually tells about the events that happened in the past and comments them. In doing so, he freely operates various layers of time, so that the whimsical structure of the story reminds that of a recollection or a dream. Finally, an important element of Brechtian drama is its increased conv ention, for instance the action can be interrupted by speaking stage directions aloud and or via usage of placards and signs.The drama â€Å"Zoot Suit† (1978) by Luis Valdez’ efficiently uses the Brechtian principles and techniques. Like many of Brecht’s dramas, this work is a passionate social protest that shows the injustice of the society with purely Brechtian didacticism. Valdez wrote this play at the end of â€Å"turbulent seventies†, which in the US were characterised by increased social activity of minorities fighting for their rights, and Mexican Americans were among these.Thus, the playwright addresses the times, when the Mexican American identity was only forming, and yet it was oppressed and discriminated by the police. Valdez implies that the same thing may happen or even happens in his times and protests against it. In this respect his play may be linked with activities of Guerilla theatre, which considered itself to be a cultural revolt agai nst war and a mouthpiece of social protest movements. Valdez’ play also has explicit antiwar and protest connotations, and in accordance with Brecht’s conception, his art serves political purposes.Furthermore, action is presented and commented by the narrator, the fictional El Pachuco, which is the condensed embodiment of Mexican spirit (pachucos were Mexican American youth who emphasized their Mexican identity and wore zoot suits). He converses with the protagonist of the story, Henry Reyna, and in some episodes interferes into action (for instance, he takes the place of Rudy Reyna in an uneven fight with sailors). Moreover, from the very first words Valdez emphasizes Brechtian convention. For instance, the drop curtain is â€Å"giant facsimile of a newspaper front page† (1, 1992).Besides in his first monologue EL Pachuco says that he is an actor who plays El Pachuco and recollects this myth. This indicates another Brechtian technique. The narrated action takes place in the past. The setting, as described by the author, emphasizes that the age of zoot suits is in the past: â€Å"The somber shapes and outlines of pachuco images hang subtly, black on black, against a back-ground of heavy fabric evoking memories and feelings like an old suit hanging forgotten in the depths of a closet somewhere, sometime† (1, 1992).At the same time, in the end El Pachuco says that this legend still lives and is topical, for at least he is interested in telling it. However, this is not the objective past time of Aristotelian drama, but rather narrator’s individual perception. El Pachuco can retard action by making the judge repeat for the second time that â€Å"zoot haircuts will be retained throughout the trial for purposes of identification† (ibid). He also uses sudden retrospections, for example when Henry mentions Saturday night dance, El Pachuco snaps fingers and makes this event repeat.In another instant, he skips witness’ st atement, saying â€Å"You know what. We've already heard from that bato. Let's get on with the defense† (1, 1992). Besides the conventionality is emphasized by various other interruptions of action. An interesting example of this is when the arrested pachucos stand in a line, the Press starts and they continue the headline. In another episode the Pressâ€Å"moves the bundles of newspapers on the floor to outline the four corners of a jail cell†, i. e.makes the decorations for the next scene in jail (1, 1992). To sum up, the play â€Å"Zoot Suit† by Luis Valdez exemplified Brechtian understanding of social-political role of art and demonstrates a number of Brechtian techniques of the â€Å"new theatre†, among them accentuated conventionality of action, transposition into third person (use of narrator) and into the past, connected with the present, and forcible handling of time. References 1. Valdes, L. (1992). Zoot Suit. Zoot Suit and Other Plays. Houston, TX: Arte Publico Press. Pg 22-94.

Relationship between organizational culture and performance Essay

The topic of the link between organizational culture and performance have drawn considerable interest from both academics and practitioners because this theme can help managers design suitable strategies and goals to increase level of performance as well as providing competitive advantage to firms. Among numerous studies discussing about this subject, I found two journals that contains valuable data for interpreting the close relationship between them: â€Å"Impact of Organizational Culture on Employee Performance† of Awadh and Saad (2013) and Rose et al. (2008)’s â€Å"Organizational Culture as a Root of Performance Improvement†. Both journals stated a hypothesis that there is a transparent link between them and a good organizational culture may positively influence its performance. While the former journal focused on indentifying and measuring strong relationship between performance and organizational culture in general, the latter examined this relation in spe cific case among American, Japanese, European and Malaysian multinational companies operating in Malaysia by obtaining necessary data from self-administered questionnaires designed for respondents of high technology industry. Sixteen items adapted from Rajendar and Jun Ma’s (2005) work were used to assess the organizational culture on seven-point scale which represents the agreement of respondents. This secondary research paper which is used as a report of my understanding after reading these two journals will focus on general useful information about organizational culture, performance and their mutual influences. Discussion of findings Organizational culture Since culture plays a significant role in how the employees and managers work in the firm, the organizational culture is one of the most popular and controversial concepts in the fields of management and organizational theory (Ogbonna and Harris, 2000). Awadh and Saad (2013) defined organizational culture as a combination of shared complex social phenomena such as values, beliefs, communications and explanations guiding employees’ behaviors. This definition is widely agreed by many other researchers such as Ehtesham et al. (2011) who stated that each organization has a unique culture. valuable source of competitive advantage and Lunenburg (2011) who explained more clearly about four major functions of organizational culture: â€Å"gives members a sense of identity, increases their commitment, reinforces organizational values, and serves as a control mechanism for shaping behavior†. The culture of an organization can do its functions and transfer its messages to employees by four common ways: stories, rituals, material symbols and language (Robbins and Coulter, 2009). Rose et al. (2008) not only supported Awadh and Saad for their basic understanding about the culture of an organization but also chose the same three perspectives about organizational culture’s dimensions to include in their research: Hofstede’s (1980), Schwartz’s (1994) and Trompanaars’s (1993). Hofstede’s four dimensions including individualism, power distance, uncertainty avoidance and masculinity are considered to be the initial idea for all other’s theory. These dimensions were identified through the value’s comparison among 53 national subsidiaries’ employees and managers of IBM Corporation. In 1998, he worked together with Bond to detect the fifth dimension called â€Å"long-term versus short-term orientation†. Schwartz based on Hofstede’s study to build a model containing only two kinds of dimension: conservatism versus autonomy (affective and intellectual) and self-enhancement (hierarchy and mastery) in 19 94. Similarly, in 1993, Trompanaars brought a model of seven dimensions which can be a good supported for Hofstede’s model: five under the broad heading of relationship  with  people  communitarians, neutral versus emotional, specific versus diffuse and achievement versus ascription), attitudes to time and attitudes to the environment. These three perspectives of culture dimensions seem to be quite different from seven dimensions of nature culture I have learnt at my university: innovation and risk taking, attention to detail, outcome orientation, people orientation, team orientation, aggressive and stability (Robbins and Coulter, 2009). However, all of these views to look into culture dimensions are helpful for presenting effective relationship between distinctive sets of norms and values in different ways. Moreover, the authors of the two journals also share the same understanding about a strong culture. They both agreed that a strong culture should include integrated and effective set of values and beliefs from policies, procedures and objectives designed by top manager which can influence upon employees’ behaviors, may bring about a high degree of organization performance and sustainability, and cannot be imitated because of its unique quality. In addition, Awadh and Saad (2013) also mentioned two more levels of culture: sub culture 2 (organization segments with different culture on the basis of geographical areas, job requirements and department goals) and weak culture (the loosely knit organization culture that seems to be more innovative and can help the organization remain its superior performance since it is able to adapt the changes in environmental conditions). 2. Performance and its closely knit relationship with organizational culture Awadh and Saad (2013) defined performance as the degree of an achievement after fulfilling the organizational mission at workplace which may become the measurement of transactional, efficiency and effectiveness towards organization goals. Rose et al. (2008) thought that performance is a broader indicator that may contain productivity, quality and consistency. According to Rose et al. (2008), performance measures can be comprised of results, behaviors (criterion-based) and relative (normative) measures, education and training concepts and instruments, including management development and leadership training for building necessary skills and attitude of performance management. Both journals mentioned about the traditional performance measurement basing on strategic performance system which includes both financial and non-financial measures and means that we should also consider about intangible asset. Using this method leads to competitiveness which can help in enhancing competitive advantage based upon effective pressures (Rose et al., 2008). Awadh and Saad (2013) mentioned about four casual relationships between performance management and culture: growth, customers, internal business process and financial reward management system. They said that learning about these four relations can help focusing on cooperative tools of an organization to improve communication and receive feedback which may enhance the performance management. Awadh and Saad (2013) also defined three contributions of culture to performance: forceful management, nature and scope of culture based upon theoretical point of view and competitive advantage attained through strong association and establishment of culture. These findings showed two main inferences: culture and performance are interrelated, and superior and imitable relationship with competitors may result in a sustainable competitive advantage. Awadh ad Saad (2013) explained the process that culture may influence performance in six main facets: the strong culture enable efficient management of work force employees, the net profit enhances performance of employees, the common path of making perfect use of resources helps organization positively develop, the culture provides competitive edge, employee commitment and group efficiency improve performance upon organization sustainability and the nature and power of organization culture influence upon sustainability and effective of  organization. All of these findings might help practitioners and academics to manage the value of culture based upon degree of performance. The survey carried out by Rose et al. (2008) revealed that American and European multinational companies, those have higher mean scores in organizational performance, were performing well in all four dimensions compared to Japanese and Malaysian multinational companies: high scores in individualism, low power distance, low uncertainty avoidance and femininity. The findings of their study were reported that the organizations which pay attention to the cultures are more successful. They explained that focusing on cultures provides better financial returns which are significantly correlated to the cultural strength and healthier employee attitudes, the prerequisites to financial and market performance advancement. They also reported that industry moderates the link between corporate culture and performance. These results have advanced understanding of the determi nants and performance effects of corporate culture. Although the two journals seem to have a limitation of a small sample since researching in a wider population is impossible which makes it hard to draw any certain conclusion, Rose et al. (2008)’s research still had a certain strength since they could be able to approach managers and executives from 240 different multinational companies to collect the necessary data. The results of two studies brought about valuable recommendations for employees to try their best in perceiving the organizational culture and top managers to motivate their workers in achieving the company’s objectives by providing a precise guideline and direction. Moreover, the most important thing is that both journals greatly contributed closely knit arguments to prove that there exists a clear link between a strong culture and good organizational performance. REFERENCES Awadh, A.M. Sadd, A.M. 2013. Impact of Organizational Culture on Employee Performance. International Review of Management and Business Research, 2. Ehtesham, U.M. Muhammad , T. M. Muhammad, S.A. 2011. Relationship between Organizational Culture and Performance Management Practices: A Case of University in Pakistan. Journal of Competitiveness. Hofstede, G. 1980. Culture’s Consequences: International Difference in Work Related Value, London, Sage Publication. Hofstede, G. Bond, M. H. 1998. The Confucius Connection: from Cultural Roots to Economic Growth, Organ Dyn, 5-21. Lunenburg, F. C. 2011. Organizational Culture-Performance Relationships: Views of Excellence and Theory Z. National Forum of Educational Administration and Supervision Journal, 29. Ogbonna, H. Harris, L.C. 2000. Leadership style, organizational culture and performance: empirical evidence from UK companies. International Journal of Human Resource Management, 766-788. Rose, R.C. Kumar, N. Abdullah, H. Ling, G.E. 2008. Organizational Culture as a Root of Performance Improvement: Research and Recommendations. Contemporary Management Research, 4, 43-56. Robbins, S.P. Coulter, M. 2009. Organizational culture and environment. Management. Upper Saddle River, New Jersey: Pearson Education, Inc. Schwartz, S.H. 1994. Beyond Individualism/ Collectivism: New Cultural Dimensions of Values. Thousand Oaks, CA: Sage Publication. Trompanaar, F. 1993. Riding the Waves of Culture. London: Economist Books.

The Big Bang Essay Example | Topics and Well Written Essays - 750 words

The Big Bang - Essay Example According to scientific findings, the â€Å"singularities† or the core zones of the black holes had been subjected to high intensity of gravitational pressure that they can be thought of to consist of an infinite density. This consequently directed the universe to be understood in the light of the singularity concept in being infinitely hot and boundlessly dense while the universe at its initial state is also infinitesimally small. Nevertheless, the exact source of ‘singularity’ remains unknown beyond nearly accurate speculations. Moreover, based on the Big Bang theory, the universe rapidly undergoes expansion since the beginning of time and â€Å"the more distant the light source is, the greater the rate of expansion and ‘redshift’ is as well. This theory further claims that it is the universe that sustained itself the energy to expand and that it expanded from almost a mathematical point or microbial speck under a closely infinite value of initial temperature and material density. The universe is proposed to have possessed an appearance which gradually inflated, expanded, and cooled, originating from a body of insignificant size yet of extremely hot conditions until these characteristics settle to the kind of universe conducive for our planet’s dwelling. The Big Bang theory holds that the formation of stars, galaxies, and black holes happened during the span of 500 million years when the universe was already in its expanded form, contrary to the conventional story of creation. NASA’s Cosmic Background Explorer (COBE) satellite has been able to demonstrate the strongest most reliable evidence for the ‘big bang’ possibility. As such, the 3-Degree Kelvin Background Radiation, otherwise called the Cosmic Background Radiation (CBR) serves as the Big Bang theory’s model of validity, having exhibited the blackbody radiation with

Importance of Intellectual Capital Essay Example | Topics and Well Written Essays - 1000 words

Importance of Intellectual Capital - Essay Example Intellectual capital produces wealth through information technology and also encourages business leaders to become critical analysts of economic trends specially those factors associated to finance, performance management, production, distribution, marketing and other related exchanges in trade flows, investment, and human resource management. It also hastens wise decision-makings on matters affected by political and market behaviours. These days, business enterprises rely on information capital as technologies have elaborately underscored the role of information, knowledge and experiences for economic activities. It’s in this context too that the world’s economy transitioned itself from simple dependency on science and technology to an economic system that considered the production of knowledge as primary factors for business management. Nowadays, intellectual capital is considered as the most valuable asset in this era of information. Business leaders would opt for hu man resources that have strong cognitive skills and the capacity to undertake market research and finance analysis. Moreover, the operation of a corporation require intensive and accurate reporting of all offices or departments to know results and which will form part in the planning for execution, and auditing – processes that are integral to effective corporate governance. Experts opined that investors and information users would certainly delve into the reasonableness of justification, for instance, in accounting information. The latter is needed for financial and operational decision-making which may cover issues on investments, credit, management stewardship, resource allocation and corporate responsibility. Thus, shareholders would demand documented accounting to determine growth, return of investments, risks, capital gain or profit, for stock options or for rewards. For monitoring purpose and management concern, quality accounting information is necessary to ascertain collation, litigation, or political costs, including concern for competitive leveraging. Such wide information is required in managing business to enforce regulatory measures to protect and control business interests. 2. Why investors and other information users search for intellectual capital information from other sources? Investors search for intellectual capital to ascertain that their investments will be managed well. This relates to business sector’s interest to be certain that the company they collaborate or partner with have the capacity to professionally manage assets, real estates, or securities -- which include bond and debt instruments. With financial stability and profits as goals, investors and information users will also be interested that the intellectual capital of the company can wield demanded performance that warrants better if not excellent corporate standing of a company. As such the company will also be evaluating to assess financial viability, to deter mine business leadership and to secure return of investments. Thus, for company seeking more capital investments, disclosure of financial status offers corporate reputation; inspire third party certification that will show its compliance or adherence to legal requirements. A corporation with business integrity could assert corporate control

Military Leadership in the Union Armies Term Paper

Military Leadership in the Union Armies - Term Paper Example The battle continued for four years from year 1861 to 1865 and then ended with the surrender of the Confederate and outlawed slavery throughout the Country.1 Union party was served by more than 2.2 million military men, whereas approx 1.4 million people fought from Confederate side. The military personnel had gained professional military education and worked under the leadership of officers from diverse backgrounds. These military officers were professionally trained West Pointers, businesses persons and political officials. Initially confederate had strong leadership, but Union had led by poor commanders. Later on, Union replaced such officials and employed adept and potential military men who had command experience, thereby brought victory to the Union.2 This paper analyzes battlefield strategy and leadership of Military officials in Union Army which led the forces to defeat Confederate men. The US Civil War never faced shortfall of enthusiasm because many young people wanted to jo in the army in 1861. All these people volunteered because they were excited to fight in defense of the Union military force, in anticipation of quick promotions as lead by their experience. The trouble created in the process of volunteering was a severe lack of leadership, planning and organization at the loftiest levels.3 The American Civil War supplied a multitude of commanders and sensible comparison amid battle conditions and issues. The Union military army had a specific requirement for efficacious armed combat commanders during the Civil War and those commanders and officers were essentially needed to be specifically educated and well trained to lead the people in war which would in turn defend and uphold the new nation. This unique need was realized and understood by government and politicians, so they made efforts for military training.4 Though, all military leaders had not developed through gaining formal military education and training. Many cells of professional officials were formed by the United States Naval Academy at Annapolis and the United States Military Academy at West Point. These cells were comprised of professional military officers who had complete knowledge of military science so as to create an intense impact on the demeanor of the American Civil War. Throughout the Civil War, Abraham Lincoln was the President of United States and at the same time served as the Commander-in-Chief of the Union armed forces, the highest-ranking military officer .5 The military personnel had the authority to elect the junior officers, whereas the state governors nominated the senior officers, and the President Lincoln nominated the generals.6 The significant military leaders for the Union army included Ulysses S. Grant, William T. Sherman, George B. McClellan, George Meade, John C. Fremont, Ambrose Burnside, Joseph Hooker, Irvin McDowell, and Winfield Scott.7 This paper throws light especially on the role played by Generals George B. McClellan, Ulysses S. Grant, George Meade, and William T. Sherman. During the American Civil War, George Brinton McClellan was a major general. He served as the general-in-chief of the Union Army for a short period from November 1861 to March 1862, and coordinated the renowned Army of the Potomac. In the beginning of the war, McClellan’s attempts for raising a well-trained and devised army for the Union had been very important. Peninsula Campaign initiated by McClellan in 1862 got failed, as his army receded due to

Clinical Teaching Strategies Assignment Example | Topics and Well Written Essays - 250 words

Clinical Teaching Strategies - Assignment Example The clinical faculty even needs to know about the set method that the faculty member needs to follow in case of an emergency and they need to be informed about the technological requirements associated with their position. 2. In order to pursue the position of nursing clinical faculty an incumbent needs to be a licensed registered nurse of the state in which they are practicing and they even need to have a minimum two years of practicing experience as a clinical (Duke School of Nursing, 2011). Other than a license to practice the incumbent should at the minimum have a Bachelors’ of Science in nursing which is four year long program and is very essential as it helps students in preparing for a career in the field of nursing and even assist them in gaining further education in the same field. Higher preference is given by nursing educational institutes to those incumbents who have attained Masters’ of Science in

Pavarotti Fashions Brand Case Study Example | Topics and Well Written Essays - 1750 words

Pavarotti Fashions Brand - Case Study Example The paper "Pavarotti Fashions Brand" discovers case with the Brand of Pavarotti Fashions. In the first case, Amanda ordered a pair of jeans from Pavarotti’s mail order catalogue on the 5th of December. She received a notice on the 12th of December that the jeans are no longer available for the advertised price, but for the revised price of J300, introduced on the 8th of December. While Pavarotti offered a complete refund, Amanda refused the offer and insists that Pavarotti sell the merchandise for J250, as advertised. The relevant issue therefore is whether Amanda’s rights were violated as a result of Pavarotti’s refusal to sell her the merchandise based on the advertised price; and whether she can compel Pavarotti to sell her the merchandise based on the advertised price. In determining whether Amanda’s rights were violated, one must assess her rights as Pavarotti’s customer, in particular and as a consumer, in general. As Pavarotti’s custom er, Amanda’s rights depend on her contractual relationship with Pavarotti, such that a contract binding the two to specific performance must first exist. However, the courts may find that a contract does not exist. Looking unto Partridge v Crittendon , Pavarotti’s advertisements in the catalogue can be treated as an â€Å"invitation to treat† as opposed to an offer. By ordering, Amanda is simply making an offer. However, in introducing the revised price, Pavarotti makes a counter-offer, which is tantamount to a rejection of Amanda’s offer, ending the current negotiations.... While Carlill v. Carbolic Smoke Ball Co7 illustrates a contrary situation, where if applied to Amanda's case leads to a valid contract and existing obligations between the two parties8, this application is unlikely. Unlike in Carlill, Pavarotti, through the mail order catalogue did not illustrate a willingness to be bound by the advertisements, such that the company was merely supplying information to prospective customers. The lack of contractual intent on Pavarotti's part makes his advertisements merely an invitation to treat, as opposed to an offer. Furthermore, looking at the nature of Pavarotti's business where the merchandise is always subject to the availability of stock9 and the fact that mail order catalogues are already dated once released, such that it does not reflect price changes made within the company's physical office days after the release; Amanda cannot rely on the catalogue's certainty. Thus, the lack of contractual intent on the part of Pavarotti, and the lack of certainty, as illustrated in the facts given regarding the mail order catalogue, illustrates that no binding contract was formed, such that Amanda cannot hold Pavarotti to sell her the merchandise based on the adver tised price because no contractual relationship or obligation exists between the parties. Insofar as contractual obligations are concerned, Amanda therefore has no claim against Pavarotti. However, as a consumer, she can claim that Pavarotti's action violates her civil rights. Based on the Trade Descriptions Act 1968 and the Consumer Protection Act 1987, Pavarotti can be subject to criminal liabilities. Amanda can argue that even though there is no contractual obligation between her and

Week 5 questions Essay Example | Topics and Well Written Essays - 500 words

Week 5 questions - Essay Example ly defined roles and responsibilities, availability of required resources, and delegation of adequate authorities to facilitate faster and appropriate decision making, would lead to smoother communications amongst themselves, ultimately translating into realization of the organization’s corporate goals. External stakeholders include consumers, suppliers, competitors, creditors as well as the community at large. These groups form an inevitable part of organizational growth and hence satisfying their requirements is of utmost significance for any organization. The organizations, thus, should strive to establish long term strategic relationship / partnerships with the external stakeholders to gain maximum leverage from the same and to realize the ultimate organizational goals of growth and profitability. This could be achieved by providing high quality products / services to the customers, establishing solid long term relationships with the suppliers, offering a cost effective and niche product line, as well as good payment terms for the creditors. This would ensure a satisfied team of individuals which would help in sustaining and developing the overall organizational goals. Long term goals define the vision of the company, which may include the goals of becoming the largest manufacturer in the world, attaining a specified percentage of market shares, or becoming a global leader by creating a niche for its products / services. Long term goals help the organizations in creating a fixed route which they have to follow in order to realize their specified objectives. For instance, for a company, if the long term goal is to be a world leader of a particular product, in terms of customer service, technology as well as quality, the management thus has to devise ways to reach the ultimate objective such as improving cycle times by speeding up the process of product availability, as well as reducing or minimizing the production costs by use of best technological aids

The effects of war on a soldier Essay Example for Free

The effects of war on a soldier Essay War will never be pretty or fun. It will always be gruesome and will cause the loss of many lives. Everyone grieves over those lives that were lost, but what about the people that live? What about the people that are in the military hospitals who are now amputees? How about the ones that have psychological problems? What about those who have physical and mental issues? People are often not informed of this. One type of a mental disease is known as PTSD, there is a cause, effects, and treatment to this often carried war disease. Through out history, war has been defined as a state of open, armed, often-prolonged conflict. We have fought in these many wars over such things as oil or different beliefs. A good example would be the World War 1. Most wars the men where young, ranging from ages of eighteen to twenty-six. These are the men that got these two terrible disorders. These are where the most terrible psychological issue occurred, Post Traumatic Stress Disorder (PTSD). The two terrific disorders PTSD and Shell Shock, may have some similar symptoms, but have completely different effects and long-term issues. PTSD results from exposure to an overwhelmingly stressful event or series of events, such as war, rape, or abuse. It is a normal response by normal people to an abnormal situation. The traumatic events that lead to PTSD are typically so extraordinary or severe that they would distress almost anyone. These events are usually sudden. A good example of how a person would get this disorder from war would be seeing your friend being killed, being in the trenches too long, and possibly the constant artillery bombings. This entire trauma that they experience will have a dramatic effect. The amygdale, a structure in the brain, is part of the limbic system that is involved in the expression of emotion, especially fear, increased heart rate and blood pressure, the startle response, and emotional memory. It is said that with long-term exposure to these traumatic experiences your brain functions are changed or altered. The area of the brain that releases chemicals to cope with stress releases chemicals like opiates. Since the subject is repeatedly exposed to this trauma, this part of the brain goes  into overdrive and keeps producing these chemicals even when it may not need them. These chemicals are suspected of causing some of the symptoms of PTSD. Dissociative states, flashbacks, intrusive emotions and memories, nightmares and night terrors avoiding emotions, relationships, responsibility for others, and avoiding situations that are reminiscent of the traumatic event often occur. Exaggerated startle reaction , explosive outbursts, Irritability, panic symptoms, and sleep disturbance also occur. These are all the symptoms of PTSD. As you can see, there are vast amount of signals or signs that people exhibit who have PTSD. Men who have PSTD caused by war, have showed more of the hyper arousal and intrusive symptoms. The reason is that you read all the time about how war veterans have flash back and how they are startled very easily. There are many types of treatments along with drugs they can take to help cope with this disorder, one being psychotherapy. Psychotherapy is used to help the victim confront these painful memories to which the memories will no longer affect the way they live. There are certain steps within this process where the therapist walks the victim through the trauma and help he/she understand the feelings. Another type of treatment is EMDR, is eye movement desensitization and reprocessing. Supposedly, stimulating rapid eye movement helps the victim cope and process the traumatic event. This is usually added into psychotherapy, it is rarely used alone. Along with these two treatments a lot of pharmaceutical agents are used to help the victim cope. For example, antidepressants, mood stabilizers, and anti-anxiety agents can be used. Overall, PTSD is somewhat treatable but most likely the victims are going to lapse into another psychological disorder.

Book Summary Essay Example for Free

Book Summary Essay The book I chose to read was â€Å"When I Say No, I Feel Guilty† by Manuel J. Smith. The first thing to stand out to me in this book was it seemed a little outdated. Even though the writing style and the examples appeared to be from a different era, I was still able to see how different points were relevant today and to me personally. This title screamed my name when I was browsing the list of choices because no matter what I am saying no to, I always feel guilty. From the first moment that we can feel and translate emotions, we have been manipulated by others. We have grown up under the sense that we should feel certain ways about particular actions. We forget to a chore when we are young, we should feel guilty. We bring a bad grade home on out report card, we should be scared of getting in trouble. Many activities are labeled either good or bad and we should portray emotions to match. As a manager, you should try to keep commands or statements neutral. A neutral statement is one that doesn’t assign the label of good or bad to a behavior so the recipient will not feel manipulated. Everyday, people try to manipulate you into doing what they want by making you feel nervous, uninformed, or blameworthy. If you let them push you around you will feel frustrated, angry or depressed. When you permit others to control your actions, you renounce your sense of personal responsibility. Smith states that the first step in fixing the situation is to know that â€Å"no one can manipulate your emotions or behavior if you don’t allow it to happen. † Also, following the Bill of Assertive Rights will help lead to non-manipulative relationships in all situations. The rights are the basis for all healthy relationships and are listed as: You have the right to judge your own behavior, thoughts and emotions, and to take the responsibility for their initiation and consequences upon yourself. You have the right to offer no reasons or excuses for justifying your behavior. You have the right to judge if you are responsible for finding solutions to other people’s problems. You have the right to change your mind. You have the right to make mistakes and be responsible for them. You have the right to say, â€Å"I don’t know†. You have the right to be independent of the goodwill of others before coping with them. You have the right to be illogical in making decisions. You have the right to say, â€Å"I don’t understand†. You have the right to say, â€Å"I don’t care†. The first right is the foundation of all of the remaining rights. When you become your own judge, you help to build a barrier against manipulation. Judgements should be based on your values and not external systems of what is right or wrong. People base their manipulative actions on the belief that you should live up to their rules. If you are accepting of this situation, you open yourself up to a limitless variety of manipulation. Criticism is a common tool people use to get someone to behave according to their standards. Reactions to criticism can be negative with anxiety, denial, and defensiveness. Learning to take criticism in a constructive manner helps to avoid manipulation. Verbal coping methods to help accept criticism effectively are fogging, negative assertion, and negative inquiry. Fogging is when you only agree to the truths in a statement and respond to what someone has specifically stated rather than what is implied. A negative assertion is statement that takes responsibility for something you have done wrong. It takes courage to make a negative assertion and say, I’m sorry. Last, using negative inquiry encourages the critic to reply assertively instead of manipulatively. This tactic is typically used to ask for additional information about a critique. There are also different types of relationships that fall into three categories, commercial, authority, and equality. Basic verbal skills used to minimize manipulation do not change as problems are handled throughout these different relationships. Commercial relationships are clearly defined with a contract. Since this type of relationship follows a defined structure an assertive verbal skill works most effectively. In an authority relationship there is one person in charge while the other is not. Authority based relationships emphasize finding compromises that grow on existing interpersonal dynamic. Both parties are equal in an equality relationship. This relationship is the most informal and tends to have everything open for discussion. Thoughtful open communication reassures people that you will not hinder their decision making, even if you may disagree. The main concept I took away from this book is, it’s my life and what happens in it is completely up to me! I will not cower when I face manipulation. My reactions to particular situations can pave the way for a disaster or a triumph. We must always be in touch with reality to promote our own well-being and happiness. We also have to accept the possibility that changing our mind is completely normal and healthy. Keeping the Assertive Bill of Rights in mind will help to stand up against manipulation and keep our dignity, self-respect, and control over our own behavior.

Objective Of One Shot Coffee Shop Marketing Essay

Objective Of One Shot Coffee Shop Marketing Essay One Shot coffee shop is a new company that will be set at hotel royal queens at 12 queen street Singapore. The One Shot coffee shop provide the coffee and the comfortable environment for the customer, One Shot coffee shop will be a partnership company and will beginning operation on December 30,2012. President of One Shot coffee shop is Mr. Wang and the vice president of One Shot coffee shop is Mr. Kun, vice president has a 45% share of the company, and president has a 55% share of the company. President of the company also is a CEO of the coffee shop, the CEO Manager the employees, and the vice president in charge with the goods supply. The location of the One Shot coffee shop is established at hotel royal queens at 12 queen street Singapore, it is a century of Singapore, and the hotel also had a good sales, so it will take many customer to the One Shot coffee shop. 1.2The objective of One Shot coffee shop One Shot coffee shops objectives for the first year of  operations are: 1. Become selected as the Best New Coffee Bar in the area by the local restaurant guide. 2. Turn in profits from the first month of operations. 3. Maintain a 65% gross margin. 2.Vision and Mission 2.1 Vision A vision can be defined as an eye chart, sometimes also referred to as the Company in the picture, but it is so much more than this. Your vision statement is your inspiration, your strategic planning framework. An eye chart, can be applied to a single sector of the entire company or the company. Whether all or part of an organization, the eye chart to answer the question, Where we want to go? Become the leading branded coffee shops in the region to business casual, taking into account the mood of consumer. About three years to recover the total investment cost, and gradually began to profit. 2.2 Mission Mission statement is a statement of the purpose of company or organization its reason for existing. The mission statement should guide the actions of the organization. spell out its overall goal, provide a path, and guide decision-making. It provides the framework or context within which the companys strategies are formulated. Hill, Ch, Jones, G. (2008) To become a leader in this industry and provide a stable and reasonable income for the owners of the place for investment. (2) The successful completion of the construction and development of the stores, and gradually withdraw the investment capital. 3.Product and service Product and service are when a firm offer a mix of both products and services, in compare to the traditional focus on products. As define by a marketable set of products and services capable of jointly fulfilling a users need. largely motivated by the need on the part of traditionally oriented manufacturing firms to cope with changing market forces and the recognition that services in combination with products could provide higher profits than product alone.Face with shrink markets and increased commercialization of their products, those firms saw service provision as a new path toward profits and growth. 3.1The main product and service Cappuccino With less milk than a latte, cappuccino offers a stronger espresso flavor and a luxurious texture. To make it properly require more skill and attentiveness. Arguably the most important things is frothing the foam to velvety perfection as the milk steams something One Shot coffee shop barrister take great care to achieve . The milk mous tache that clings to your upper lip is proof weve made yours right. And we may say, you wear it well. Espresso Smooth and versatile Espresso Roast is the very heart and soul of One Shot. Its rich flavor, lingering aroma and caramel sweetness make it the perfect found for lattes, cappuccinos and all One Shot coffee shop espresso based beverages. But you can also enjoy it all by itself indeed, that might be the best way to discover its nuances. White Chocolate Mocha White chocolate fans will tell you they like it elegant, creamy taste. Its smooth subtle, is a perfect complement to a bolder taste. There is no bolder than we are rich, full-bodied espresso tastes. And it turns out, there is no better way to experience the decadent white chocolate, rather than in this delicious beverage. Caramel Macchia-to Scores of people are passionate devotees of the signature beverage. So bewitch are they, youd think it was any kinds of magical elixir. Well theres no hocus pock here. Well tell you exactly what goes into it: creamy vanilla flavored syrup, freshly steamed milk with a topping of velvety rich foam, one intense hit of One Shot Espresso roast, a finish of buttery caramel drizzle. okay, we take it back. It sounds like is magic to us. but it taste even better. Vanilla Latte There are many delicious ways to join espresso, but one of that couldnt be more classic is that Vanilla latte. Just need a few ingredient make up that favorite: One Shot Signature espresso. Creamy steamed milk and our classic vanillas syrup. Simple, .Satisfying always. 4.Industry summary and analysis 4.1PESTEL This sector examines in detail the external environment as well as the macroeconomic forces include the current issues such as the global financial crisis, inflation, etc. facing the coffee industry operates. In this case, an analysis and estimation of the main external environment factors to the One Shot coffee shop by using the PESTEL Analysis. Any analysis of the successes and failures facing a SME must understand the macro environment within which a SME operates (Barney and Hesterly, 2008). The PESTEL framework is designed to provide managers with an analytic-al tool to identify different macro-environment factors that may business strategies, and to assess what difference environmental factor may influence the business performance now or in future. The PESTEL framework include six types of important environment influences: political, economic social, technological, environmental and legal factors. These factors would not be seen as independent factor. Factor such as a technological advances may probably affect the social and economic conditions in different markets. 4.1.1Political factors The political factor is to what extent the government intervention in the economy. Specifically, political factors, such as tax policy, labor law, environmental law, trade restrictions, tariffs, and political stability. Political factors may also include goods and services, the government should provide or provided (merit goods), the government does not want (demerit goods or advantages of bads). In addition, governments have great influence in health, education, and a national infrastructure It is known that Singapore is a very stable country with low social risk, at the same time; the government of Singapore is encourage more and more tourists to Singapore, ;like the government building the casino in Singapore, the government also want more tourists come to Singapore. The government agencies in Singapore play a very active role in promoting Singapore as a global destination. Under the guidance of STB (Singapore tourism board) it takes majors to promote itself as a MICE destination. For such a good political factors let the business in Singapore get more benefit. Hence, the One Shot coffee shop may run its business stability and benefit its investment profitability under Singapores strong government policies. 4.1.2Legal factors Legal factors include discrimination law, consumer protection law, antitrust law, labor law, health and safety laws.These factors may affect the Companys operations, its cost, and the demand for its products. As Singapores law is very strict and the government will protect Intellectual property rights and doesnt allow other companies to infringe the copyright and intellectual property so it is very good for company to compete with each other fairly. For the One Shot coffee shop in Singapore its intellectual property rights had been protect under the Singapores legal. 4.1.3Economic factors Economic factors such as economic growth, interest rates, exchange rates and inflation rate. These factors have significant impact on the enterprise how it works, and make a decision. For example, interest rates affect the companys cost of capital, and therefore, the extent to which the business growth and expansion. Exchange rates affect the cost of export goods and the supply and price of imported goods in the economic Based on trade, economics (2011), Singapores per capita GDP (gross domestic product) is higher than most developed countries. In fact, with the economic development of Singapores economy diversified, open trade policies, international communication links, and attract multinational investment. Singapore is a vibrant economy, and its economy is heavily dependent on exports. From 2007 to 2010, 7.62% of the to enjoy average GDP growth. It enjoys a higher per capita income than most developed countries. February 14, 2007, the Singapore government announced that the annual economic growth of 7.9% in 2006, 7.7% higher than originally anticipated. Singapores unemployment rate was 2.2%, around February 20, 2009. As of August 7, 2010, Singapore is one of the worlds fastest growing economies, the growth rate was 17.9% in the first half of 2010. Singapore is a highly abundant natural resources. Have advanced the state of the infrastructure, including country hotels, roads, transport facilities, telecommunicate facilities, aviation services. One Shot coffee shop might be an opportunity in such a good condition. 4.1.4Social factors Social factors include the cultural aspects of health consciousness, population growth rate, age distribution, career attitudes and emphasis on the safety. Trend of social factors on the impact of the companys products and needs, the companys operations. For example, the aging of the population may mean a smaller, more willing workforce (thus increasing the cost of labor). In addition, the company may change to a different management strategy, in order to adapt to these social trends (such as to hire older workers). Social environment in SMEs is concerned about innovation, risk taking, and large-scale transformation to social problem solving (Kuratko, 2008). Singapore has a very vibrant cosmopolitan culture. It has a very strong education system. Everyone is comfortable with English. Along with business tourism opportunities it has great facilities for leisure activities such as state of the art shopping malls, casinos, resorts, restaurants etc. Thus it can be concluded that the social factors are very supportive for the coffee industry in Singapore. Singapore is considered as a very safe city. 4.1.5Technological factors Technical factors, including the technical aspects, such as R D activity, automation, technology incentives, technological change speed. They were able to determine the access threshold, the minimum efficient production level and influence outsourcing decisions. In addition, changes in technology will affect the cost, quality and lead to innovation. There is no doubt that the modern technology not only improves all the coffee equipments quality and productivity. but also accelerate the commercialization process of the coffee business. SMEs primarily face challenge of technologies in transportation, utility, health care, electrical, and computer industries. Technological forces can create new markets, reduce and eliminate cost barriers between businesses (David, 2009). Using a professional Espresso coffee machine made by Italian, never on the details of some coffee neglect. 4.1.6Environmental factors The environment factors such as the weather and climate change. The One Shot coffee shop will set hotel royal queens at 12 queen street Singapore. the weather and climate change doesnt affect One Shot coffee shop. 4.2SWOT Humphrey, Albert (December 2005). SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Limitations, Opportunities, and Threats are involved in one project or in a commercial venture. It involved specifying the objectives of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective. By using SWOT analysis can assist One Shot coffee shop to identify the internal weakness and external threats factors, then improve the performance and search the benefits from opportunities and counter the threats as well. 4.2.1STRENGTHS The freshest coffee. Now cook baked transported on a weekly basis, to ensure that the beans are in the peak of tasting The most rigorous training. Three months to six months rigorous training of professional coffee Daren implement the recipe from the coffee to the professional knowledge of coffee plus Leadership and Service concept, inject One Shot passion for each cup of coffee. The most professional and coffee.   A professional Espresso coffee machine of  Italian, never on the details of any coffee neglect. The most comfortable environment.   Most spacious seating space, with the tone of European art-style decor, and free wireless Internet service offers consumers the most comfortable and convenient dining environment The special location. In this hotel just have one coffee shop inside. 4.2.2WEAKNESSES Affected by the location, almost customers are the person who is live in this hotel. One Shot coffee shop is a new company, almost customer are like the Starbucks. 4.2.3OPPORTUNITIES An unfulfilled customer need. There is an opportunity to increase the customer base by advertising as well as developing the new products and services. The merger or other types of expansion strategy can be considered as the opportunities factors when this coffee shop business plan get to the stage of maturity. The coffee shop set in hotel industry is a new developing market. 4.2.4THREATS Price wars with competitors. Some of competitors strive to earn a higher market share by selling its products and services at a lower price. New entrants and cost: the threat of new entrants in the market is a critic elements. This is a growth factor in the development, but also the threat of new entrants,intense competition and rapid deployment in the target market. 4.3 Porters five forces The porters five forces model of competitive analysis is a widely used approach for developing strategies in many industries. Indeed, the five forces model can determine the kinds of competitive forces are the firm staffs facing and measure the force on how strong are there in different parts the company facing. The figure shows the porters five forces model of competition below. Porters five forces model of competition Threat of new entrants Bargaining power of buyers Bargaining power of suppliers Rivalry a mongst existing firms in the industry Threat of substitute products or services Porter Five force High Medium Low Competitive Rivalry à ¢Ã‹â€ Ã… ¡ Threats of New Entry à ¢Ã‹â€ Ã… ¡ Bargaining Power of Customers à ¢Ã‹â€ Ã… ¡ Bargaining Power of Suppliers à ¢Ã‹â€ Ã… ¡ Threats of substitution à ¢Ã‹â€ Ã… ¡ (Source: diagram created for this assignment) 4.3.1Threat of new entrants (high) The threat of new entrants is the threat of new competitors in the industry, existing competitors. A profitable industry realized profits will attract more competitors. If these new entrants is very easy to enter the market low barriers to entry the company has been a threat to competition in this market. More competitive while consumer demand increases or increase capacity which means less profit to go around. According to the power of one of Porters five forces model, the threat of new entrants, shape the competitive structure of an industry. Porters definition of the threat of new entrants, and completely changed the way people look at an industry competitive. Coffee shop is a low expensive shop , and One Shot coffee shop is a new brand in Singapore,the required investment is low. The major cost includes the real estate and coffee related equipments. Franchise is also an option that investment risks are low,Barriers to entry are low, thus the threat of new entrants are high due to low switch cost, and low capital requirements, and low restrictions. So the threat of new entrants is high. 4.3.2Threat of substitute products or services (high) The threat of substitute products or services: product substitutes and other products to perform the same or similar functions. Professor of microeconomics, more alternatives, the demand for the product becomes more elastic. The elasticity of demand is the consumer price sensitivity, which is equivalent to less certainty of profits. An attractive alternative to price the price of alternatives as the upper limit of the price of the underlying product. An attractive alternative behavior, depressed prices to reach its profit potential of the industry. Improved quality, alternatives alternatives quality is high, there are more and more pressure, the increase in the quality of the main product. Low switching costs passed on to consumers switching costs for consumers can come in the form of currency conversion costs cost or lifestyle. The monetary cost to the price of alternative products, and the cost of living is subjective, it is difficult to determine. In either case, more easily and lower cost is to switch to the alternative, the Alternate higher threat. Other substitutes tea, juice, soft drinks, alcohol and other coffee and non-coffee related drinks. given the sensitivity of consumers to price of coffee and a number of substitute available, the significance of the threat from substitutes is high. 4.3.3Bargaining power of suppliers (medium) Powerful bargaining power of suppliers, the seller and the buyer, the seller greater influence. This effect can be used to reduce the profit the buyer more favorable pricing, the limit product or service quality, or part of the cost is passed on to the buyer, the supplier is powerful. coffee is supplied by a variety of farms from South America or Africa. Third of all the coffee farms are less than one third. Industry main hedge position by diversifying those supplier portfolio. The power of suppliers is medium since there is a wide array of farmlands that supply specialty coffee beans, however, the farmers do supply a differentiated product. 4.3.4Bargaining power of buyers (Low) Porters five forces buyer bargaining power is consumer pressure, can play on the enterprise, allowing them to provide higher quality products and better customer service, lower prices. In the analysis of the bargaining power of buyers, industry analysis, from the sellers point of view. According to Porters five forces industry analysis framework, the buyer power of the forces shaping one of the competitive structure of an industry. The number of buyers in the industry is large, and their purchases are low volume. Industrys products, service and experience are differentiated.A cup of coffee does not represent a significant fraction a buyers cost of living. The buyers power is low because of that they lacked negotiation power and the ability to force down prices and pit competitors against each other. 4.3.5Rivalry among-st existing firms in the industry (Medium) Competitiveness increasingly competitive, when one or more competitors see an opportunity to grow, and competitors customers, or feel the need to attract more customers because of low profitability. Competition in the industrial competitiveness is an important issue, usually there will be many competitors are trying to carry out a sufficient rate of return on investment, profitability is generally low. Several competitors those who have already established a competitive advantage the profits of treason, but the more competitive competition means that the balance of payments, and generate enough cash to survive the struggle. Retaliation competitive competition intensified, the reaction of competitors, an aggressive strategy, with its own offensive or defensive strategy. This kind of competition is often the reasons for lower prices, competitors use a marginal contribution to the cost of administrative expenses. However, the competitiveness of the competition by fighting in advertising, product introduction and customer service. One Shot coffee shop is a coffee shop in the hotel ,The intensity of rivalry is medium because of the numerous competitor within the industry, despite it being a growing at 15% annually. On the other hand, there is no evidence of price or advertising wars within the industry. 5.Market strategy One Shot Cultures marketing strategy will be focused at getting new customer, retaining the exist customers, got customers to spend more or come back more often. Building a loyal customer base is a paramount importance since such customer core will not only generate most of the sales but also will provide favorable referrals. 5.1Competitive Edge One Shot culture, positioning itself as a unique coffee bar, its customers can not only enjoy the perfect coffee a cup, but also spent time in the surrounding environment. Comfortable sofas and chairs, dim lighting and quiet relaxing music will help customers relax from everyday stress, to distinguish single from incumbent competitors culture. 5.2Sales strategy The shooting cultural balistas the processing sales transactions. In order to speed up customer service, and at least two employees to provide services to customers of an employee, customer orders will be ready, the other employees will be taken care of sales transactions. All data will be recorded on the sales of computer point-of-sale terminal in the subsequent analysis for marketing purposes. In order to build its customer base, we will use the banner of a single culture and flyers, customer referrals with other businesses, communities and cross-promotional. At the same time, the customer retention program will be used to ensure that customers come back and spend more coffee. 5.3Marketing mix The Marketing mix is a common words that used to describe a various choices which the company must process the procedure of bringing a specific services or products to the market. Besides, it is also known as the four Ps which include the Price, Place, Product and Promotion. (Kamil et al 2009) 5.3.1Product strategy The product actually means that the service or product introduced by the company which offer to the customer of the target market. In this business plan, the product of One Shot coffee shop company is the services such as the pool lessons, the rental of One Shot coffee shop, and the snacks and beverage counter services. constantly developing new breakfast cereals the product element is the new product themself, setting the price right involved examining customer perception and rival products as well as costs of manufacture, promotion involved engaging in a range of promotional activities e.g. competitions, product tasting etc, 5.3.2Place strategy Marketing experts know that the best product in the world will never make an impact in the business world if no one can locate and obtain it. Keeping this simple, yet vital brick in the house of marketing, One Shot coffee shop gives careful consideration to the placement of its restaurant. Within that marketing research, It takes into consideration the population of a given part, major roadway in the vicinities of the proposed coffee shop site, traffic that passes by the coffee shop site, and the demographics of that area, as they know a great deal about One Shot customers. The place of One Shot coffee shop is in hotel royal queens at 12 queen street Singapore, in the hotel ,there is only had one coffee shop inside.so the place of One Shot coffee shop is a very good place, its in the central of Singapore. 5.3.3Pricing strategy Built in the right area, the people will come, but a good price does play a role, so that they come back. The single main content of the marketing strategy is one of the efficient pricing of their products. Understanding of the target market, including a large part of the family, they always need an affordable way to go out to dinner with their children, over the years a menu price, almost anyone can eat a lens, and enjoy quality meals without flowers a lot of money. What is really down the value of people enjoy single food, which is a big part of repeat customers, the best in the world price of products sold, if consumers do not think, what they buy. In fact, a single pointed out in their value menu in recent years, it provides a selection of menu items at a low price, this thoroughly. Other marketing concepts are integrated into the strategic value menu. Menu as the value of this project , to sell profitable products, this is a small loss leaders, if any profits are usually single cafe, coffee and soft drinks of your choice to accompany earnings, so that you have a a good price, but single cafe achieve the profitability. 5.3.4Promotion strategy One Shot coffee shop are still some basic promo gimmicks that most cafes should have like coffee mugs with your logo print on it. Travel mug is one of the most besought after item coffee junkies want. One Shot can sell these at shop or give it away on special occasion like your store open or yearly anniversary. One Shot coffee shop should also or have other standard promotional items such as shirts, key chains, tumblers, and note pads. If you want your promotion items to been seen more, offer things what people will really used outside the home like T- shirts, caps and visors, laptop bags, and backpack. For the high end market, One Shot coffee shop can sell CDs with a collection of music One shot coffee shop usually play at One Shot coffee shop Another method to market One Shot coffee shop business is by increasing One Shot coffee shop visibility online. Set-up a website where One Shot coffee shop can post materials related to the coffee business. One Shot coffee shop can also post announcements on One Shot coffee shop website for special offers and contests. Post One Shot coffee shop details on One Shot coffee shop site such as name, logo, location and telephone number. Add one page for suggestion, a forum and contact pages. Promote a special item on your menu on a week basis. One Shot product can be one coffee beverage, pastry or dessert. Announce the promotion on One Shot coffee shop site. Make One Shot coffee shop promo exciting and fun to encourage customers to come. One Shot coffee shop could have a contest like a coffee art contest wherein customers can create their own coffee art win prizes. Post the contest details and prizes on One Shot coffee shop website too. Prizes can be inexpensive like a free mug of coffee, coupon or free T-shirt with One Shot logo. Offering coffee charge cards is a very good idea. It is convenient for some staff and client. Instead of searching for coin and bill in their wallet or bag, customers can simply use a prepaid charge card to buy One Shot coffee. It is pretty convenient for customers who bought coffee daily. In other advantage is that One Shot get to sold more coffee in advance. 6.Management team and company structure This section of the business plan is essential information for investors and financial institution-it gives information about how your company is organized and who is in charge. This section is useful for relaying who accomplishes what tasks for the business, the business knowledge of the management team and the qualifications of the board . In this coffee shop Mr.Wang is the CEO, and Mr.Kun is the Chief Operating Officer,and one Chief Financial one Officer Chief Marketing Officer one Chief Technology Officer CEO may be able to set strategic, predict the future and control the budget, CEOs think about where the organization are going, the people and process need to get there, and how they will work in the current market. A COO handles a companys complex operational details. The companys COO insures the business can deliver day by day. COO figure out just what need to be measured so COO can tell if that things are going well. Then COOs team create the systems to track the measurement and take action when the company is not delivering. CFO will been busy figuring out that customers, business line and product is profitable, so the next year you can afford the really cool equipment. CMO owns the marketing strategyand that often includes the sales strategyand oversees its implement. The CMO will know or learn One Shot industry inside out and helps One Shot position One Shot product, differentiate it from your competitors products, enlist distributor, and make sure that customers are learn to crave One Shot product. CTO is a very important person in One Shot coffee shop, CTO need produce the coffee which one can make it more good. And at last we need 10 waiters, One Shot coffee shop must ensure that when a customer needs help always had one waiter in the side. 7. Operating planning It is describe one short term way of achieve milestones and explain how, or that portion . A strategic plan will set into operation when a given operational period, in the case in a commercial application, the fiscal year or another given budget term. One operational plan are the basis for, and testificatory for an annual operate budget request. Therefore, five year strategic plan need five operation plan fund by five operate budget. Operational plans should build the activity and budgets for every part of the organization for the next 1 to 3 years. One Shot link the strategic plan with the activity the organizations will deliver and the resources require to deliver their. An action plan drawn directly describe institutions and plan tasks and goals, plan objectives and plan activities of agencies and programs of strategic plan. 7.1 Clear objectives In fact, the objectives same as the Goals addressed at the beginning of this business plan, the details of the clear objectives summarized . The clear objectives of the One Shot coffee shop company Objectives Description Rent a venue approximate 5,000 square feet as the location of One Shot coffee shops business operation. Offer a custom-made coffee lessons. Provide in details the One Shot coffee shop companys first year projected profit and loss statement. Establish the working relationships with the hotel during the period of first operating year. Build a positive image and perception as well as enhance the One Shot coffee shops awareness to the public. (Source: diagram created for this assignment) 8.Risk Assessment Management Risk assessment is a step in a risk

James Stills River of Earth: A Neglected American Masterpiece Essay

James Still's River of Earth: A Neglected American Masterpiece    James Still's River of Earth is a novel about life in Appalachia just before the Depression. Furthermore it is a novel about the struggles of the mountain people since the settlement of their region. However great it may be at depicting Appalachia's mountain people and culture, though, Still's novel has remained mostly invisible compared to other novels of the period which depict poor white southern life, such as John Steinbeck's Grapes of Wrath and Erskine Caldwell's God's Little Acre (Olson 87). As scholar Ted Olson notes, there are several reasons for this neglect. First of all, Still's novel has been labeled as "regional" and therefore not as "universal" in its concerns and subject matters. And in 1940 when it was first published the American people were running low on desire to plod through more regional novels; even Faulkner was hardly read at this time (Olsen 92). In addition, we were at a period as a nation when people were coming off a decade of extreme poverty and did not want to hear or read about more poverty. Still, in many ways it is hard to explain the longterm success of Grapes of Wrath and the longterm fadeout of River of Earth. To begin, Steinbeck's novel, which tells the story of the plight of a poor white family in Oklahoma during the Depression, is no less "regional" than Still's chronicle of poor white life in eastern Kentucky . Yet somehow Grapes of Wrath escaped the "regional" stereotype and went on to become an American classic. Ironically, though, when the two novels were released, Still's grabbed more critical acclaim (Olsen 89). Though Grapes of Wrath did earn some rave reviews and was called the "great American book" by... ...people anywhere. And refreshingly, Still's characters do not spend all their time trying to "rise above" their poverty. Instead they love their mountain world and take pleasure in the small but important things in life like a simple meal or a good laugh. They are not weighed down by the glittery world or overindulgent trappings of Jay Gatsby. Maybe that's the real reason most Americans couldn't handle the book then and now. Instead of presenting them with the excesses of a gilded age, it told them about a people content to enjoy a great spiritual wealth even if their economic conditions were supposed to make them "poor." Works Cited Cadle, Dean. "Man on Troublesome." The Yale Review 57 (December 1967): 236-255. Olsen, Ted. "`This Mighty River of Earth': Reclaiming James Still's American Masterpiece." Journal of Appalachian Studies 1.1 (Fall 1995): 87-98.

Gender Bias in the Classroom Essay -- essays papers

Gender Bias in the Classroom RESEARCH IN CHILD DEVELOPMENT AND THEORIES OF LEARNING Gender inequity is not only learned and accepted in the socialization process that starts at home, but is also present in the school environment form the very early years. Parents and teachers consciously or unconsciously reinforce sex stereotypes. In 1992 Olivares and Rosenthal's research findings examined three areas: 1-interactions in the classroom that are both teacher-to-student and student-to-student 2-instruction features involving relation between classroom activities and the gender of the students assigned to perform the activities 3-the perceptions of gender roles through teachers modeling of sex stereotypes in the classroom. There are fundamental elements of the school environment develop and reinforce inequity: teachers may be unaware of their gender bias; there is a lack of school textbooks and other instructional materials are sex-bias free; and children may interact according to strongly stereotyped gender blueprints. There are teachers who promote gender equity and believe all students should receive the same opportunities to classroom resources and participation an activities. A number of teachers believe the cause of gender equity is best served through a approach of extending equal opportunities to all students and being sensitive to the special need of the groups perceived to be "at risk." Commeyras et al. (1997) stated that teachers generally agreed the there is a need for implementing gender-fair strategies, yet feel uncomfortable actively addressing gender issues in their classrooms. They are often unsure how much authority they should exert in determining the content and direction of students' talk during classroom discussions. Singh (1997) states educators need to decide upon a philosophical position to follow. Teachers need to be aware of their role in shaping gender perceptions among learners. In 1995 David and Jacqueline Sadker found that females were being shortchanged in classrooms. Girls received less praise, help, and intense instruction that creates academic confidence and success. Boys attracted more attention by calling out and acting up, demanding more teacher time and talent. The well-behaved girls became spectators as... .... [http://www.ed.gov/databases/ERIC_Digests/ed328610.html](9/18/00). Dickman, C. B. (1993). Gender differences and instructional discrimination in the classroom. Journal of Invitational Theory and Practice, 1993. Vol. 2, No.1.lycos.com.[http//www.uncg.edu/ced/iais/journal/v21p35.htm] (9/18/00). Manjari, S. (1998). Gender issues in the language arts classroom. ERIC Clearinghouse on Reading English and Communication Bloomington IN. [http://www.edgov/databases/ERIC_Digests/ed426409.html] (9/18/00). Rothenberg, D. (9/95). Supporting girls in early adolescence. ERIC Clearinghouse on Elementary Childhood Education Urbana IL. [http://www.edgav/databases/ERIC_Digest/ed386331.html] (9/18/00). Sadker, D. & J. (11/1/95). Equity update. lycos.com. [http://www.lycos.comsrch/more.html] (9/18/00) Sadker, D. (5/6/99). Gender equity: Still knocking at the classroom door. Educational Leadership 56 no7 22-6 Ap‘99.[http://vweb.hwwilsonweb.com/cgibin...GT.&SP.URL.P=(H9Z7)J(0O00041 061)& (10/10/00) Sanders, J. (5/97). Teacher education and gender equity. ERIC Clearinghouse on Teaching and Teacher Education Washington DC.[http://www.ed.gov/databases/ERIC_Digests/ed408227.html] (9/18/00)

Tomorrow is today

Does the writer's Introduction and first few paragraphs get your attention to continue reading? Explain. Yes, the writer Immediately Jumps into a tangible story rather than going through statistics and legal matters. The story was horrifying enough to continue. B. Are there any Blvd sections of this feature story? If so, briefly summarize and explain Its effect on you as a reader. If you did not find any memorable sections, what would you suggest the writer do on a second draft to correct this? The first story was very vivid to me.The story about the girl, Zoe, who sakes up naked and confused in a mans bed and eventually goes to brunch with him when she eventually hears from a friend that that is one fraternity's Joking goal called â€Å"broncobuster†. It stood out to me because many young women do not even consider what happened to Zoe legitimate rape, however this happens to Chic State students every weekend. Many people may feel that the manner in which Zoe went about shedd ing light onto the situation is excessive and annoying but this is a mindset that she was trying to change.Zoe was trying to show other girls that no matter how small the situation seems, there Is no harm In fighting for Justice. This article also vividly displayed the Justice system at Zoo's university, Whitman. I was shocked to hear that during her appeal that she sat before the same Jury that had prosecuted her the first time. C. Do you think this writer presented a fair and accurate account of these incidents on the college campus? Explain what she did right or wrong.Yes, I believe that the writer had explained evenly the schools policy mixed into the stories. I did not even feel as if the stories were written abashedly; only to convey pure facts of what had happened. I was able to feel the exhausting Journey of the girl with my own thoughts and stereotypes. D. If you could ask the reporter one question feature story what would it be? What would have been the consequences if Zoe would have waited a long amount of time before reporting the rape? A.Although Machete refers to books, what can you use to help change or hone your mindset when It comes to writing first drafts? It helps to remember that first drafts will always be â€Å"slow and clumsy' and to no get discouraged. Later, the other drafts will go by much quicker and from their confidence will increase. I feel it is hard to write firsts drafts because you start from nothing in your mind and you have to focus it into something actually tie large; you have to think as you go. But this is not always a bad thing. B.Why do you think people try to get things right the first time when it comes to writing? Could it be that they get frustrated? Do they not have enough time to revise? Could there be other reasons? Writing is different than any other subject, there is never any right answers. Every mind is its own universe so it can be very hard to tell how others will perceive your writing. Sentence structure and inflection can be among the hardest subject to convey within writing. This is why It may be easier to get things written own without overthrowing It.I know from past experiences that the times I spend cramming and spending three or four hours writing one paper Is worse than spreading It out overtime and looking at the piece day by day with fresh eyes. C. Have you had any experiences with trying to find and use a better word? Machete you think about this practice? I will always have problems widening my writing vocabulary. Even when I learn a new word it can be hard to know whether it is appropriate in a certain context. I agree with Machete's box practice because I believe that it can reduce redundancy in papers.

Nutrition Worksheet Essay

1. What is the name of the recipe you are evaluating? Grilled Chicken Breast 2. Which essential nutrients—carbohydrates, fats, proteins, vitamins, and minerals—are included in the recipe? Each nutrients are include in the recipe. Carbohydrates are 1.41 grams which provide a 0% daily value. Total fat is 1.46 grams and brings 2% daily value. Vitamins that are included are A, and C which A is 26.95 with 1% daily value and C 5.43 mg and has a daily value of 9%. Calcium is 16.66 mg and has a daily value of 2% and Iron .92 mg and has a value of 5%. All are very important in collecting your daily intake of nutrients. 3. Which ingredients are providing each nutrient? The protein is coming from the chicken which also brings some fat. The garlic and the salt combined equal the amount of sodium in the meal. The lemon would bring the vitamin C and Iron. The chicken is high in cholesterol which in some diets is not very good depending on the persons health. 4. Does this recipe include a good balance of essential nutrients? Explain your answer. I would answer yes just because chicken is a very healthy thing to eat. Chicken has a lot of protein. The body needs protein to help your muscles stay strong. In my opinion when looking to lose weight or turn fat to muscle chicken breast is an excellent choose. 5. How could the recipe be altered to include more essential nutrients? How the recipe could be altered would be to boil the chicken and not to grill it. Another thing would to just use black pepper for taste and cut out the garlic and the lemon. If you were to use salt I would pick up some NO SALT SALT. The is no sodium in that salt. The less things to make it taste enjoyable the better. 6. Do you consider this a healthy meal? If not, what is a healthy alternative? I do consider this a healthy meal. The reason so is that I have ate this my entire life. Chicken is a huge key to loosing weight for me and for others I know. Chicken provides a great potion of proteins that help you lose weight and gain muscle. Part 2: Nutrition Questions Respond to the following questions in 75 to 125 words each: 1. Do you find it easy or difficult to determine the nutritional value of food? What are some methods to help you more easily determine the nutritional values of food? I do find it hard to read a food label. The food label is so tricky and can be wrong in times. It also depends on what kind of diet your on as well. I think by understanding the values helps to understand how to watch what you eat. A method that I use on choosing what I eat have helped me lose weight. If it was living at one point in it’s life it is great for your body. If the food has been processed to make it taste better chances are that it holds no key nutritional values. 2. What environmental, economic, and psychosocial factors influenced your food and drink choices today? I attended an NFL game today so let’s just say I did not eat healthy. The environment I was in did cause me to not eat or drink as much because of the high prices. When around so much great smelling food and the tradition to have a couple beers and watch your favorite team win I will take my chances. When returning home I did have a nice meal o make up for my bad choices. I have come to believe that influence does play a key role in what you eat or drink on a daily basis. It just comes down to you to determine what choice you will make.

How does Emily Bronte succeed in making Heathcliff remain to the reader a “likeable” character in Wuthering Heights?

Wuthering Heights first appeared in May 1846, but it was not the great success it is today, as the book did not sell many copies, following this Emily Bronte along with her sisters sent their novels and poetry along to publishing houses where it was published properly. They deceived the public at first by using pen names, because at that time women were not seen as intelligent or capable enough to write such a novel. The audience of this book would have been upper class, as they would have been the only people who could afford books, and also be able to read them. The public reaction to Wuthiering Heights were fairly mixed for example, these are extracts from magazines or newspapers at the time of Wuthering Heights publishing: New Monthly Magazine from January 1848 â€Å"Wuthering Heights by Ellis Bell is a terrific story† on the other hand: The examiner, 8 January 1848 â€Å"it is wild, confused, disjointed and improbable; and the people who make up the drama†¦are savages.† The law has changed considiberally from the time set in the book, and this is important when reading the book as Heathcliff's revenge revolves around the laws at the time reflecting how wrong they were, which results in Heathcliff an uneducated cuckoo with no money and no family ends up quite legally stealing and cheating his way into wealth and property as part of his revenge caused by the pain he inflicts. He did this quite cleverly through marriage and death, yet his cruel actions don't make the reader hate this disturbed man however much they should, and throughout this essay I will consider all of the various reasons why the audience warm to Heathcliff. As the story of Heathcliffs life begins Nelly Dean, the nursemaid at Thrushcross Grange, is telling it to a tenant – Mr. Lockwood. As a child Nelly Dean, the daughter of the Earnshaw's maid used to spend all her time at Wuthering Heights playing with the children. Mr. Earnshaw went away for a trip to Liverpool where on the streets he found the starving, dark skinned, Heathcliff and brought him home to Wuthering Heights, immediately the rest of the family were alarmed and didn't welcome him and the children rejected him from being in their company. Cathy warmed to Heathcliff quickly as did Mr. earnshaw and he became his favorite child. However Hindley did not and hated him which made him cruel to heathcliff this is where the reader really feels for heathcliff; a poor fatherless child rejected and bullied by half of his new family and yet never complained; â€Å"he would stand Hindley's blows without winking or shedding a tear, and my pinches moved him only to draw a breath and open his eyes, as if he had hurt himself by accident and nobody was to blame.† All this plays a part in the view of Heathcliff later on in the book. Growing up Heathcliff and Cathy were best friends, too fond of each other in fact, and when punishment was endured onto either of them it was for them to be separated. But longing to be with one another, one incident which changed this is when they both snuck out and went to thrushcross grange where the lintons lived they wound them up

Implementing Change Essay

Implementing change among all organizations is necessary to achieve success; within the health care industry change is constant and it is the role of management teams to assess, plan, implement and evaluate change to ensure satisfaction. Considering this among the other aspects of running a successful organization it is essential to ensure that there is minimal resistance and familiarity to change. Demands of the consumers and staff as well as regulations are continuously changing. The responsibility of managers is to successfully lead these inevitable changes. As managers it is a priority to identify issues and potential opportunities. â€Å"Change is often planned to close a discrepancy between the desired and actual state of affairs. Discrepancies may arise because of problems in reaching performance goals or because new goals have been created. Opportunities demand change as much as (or more than) problems do, but they are often overlooked. Be it a problem or an opportunity, it must be identified clearly† (Sullivan, E.J. & Decker, P.J., 2009). A manager should continually strive to assess the strengths and weaknesses of their staff and incorporate these observations into recommended improvements associated with change within the organization. This process could eliminate a great deal of staff resistance by commending their qualities to benefit them as employees and the organization as a whole. Within the health care industry there is constant change. It takes a tremendous amount of awareness, education, and planning from management teams to build and maintain an effective program that is sufficient. A good team will have the ability to recognize potential change in all aspects relating to an organization; medical professionals, patients, structural strength and regulation, and an ongoing list of other aspects. A quality management team can then take these observations and construct a plan to begin the implementation process. Stemming from the planning process comes the implementation phase. It should be considered that there is always room for improvement and take a team of motivated and persistent members to execute a continuous effort to better the quality of health care. A goal that is to be pursued is to always exceed the standard and expectations and always improve the quality of an organization. Strategies such as the power-coercive strategy, normative–reeducative strategies, or the empirical-rational model can assist managers in the implementation process. Also, a continuous quality improvement plan should include a link to key elements of the organization’s strategic plan, quality council made up of the institution’s top leadership, training programs for personnel, mechanisms for selecting improvement opportunities, formation of process improvement teams, staff support for process analysis and redesign, personnel policies that motivate and support staff participation in process improvement, and the most current and rigorous techniques of the scientific method and statistical process control (Sollecito, W. A., & Johnson, J. K., 2013). Once change has been implemented management must then observe and evaluate the benefits and strains the staff and the organization are facing in order to ensure the success of the implemented change. Identifying any resistance or struggles with the implemented change should always be a priority of management to ensure continued success. â€Å"Resistance prevents the unexpected. It forces the change agent to clarify information, keep interest level high, and establish why change is necessary. It draws attention to potential problems and encourages ideas to solve them. Resistance is a stimulant as much as it is a force to be overcome. It may even motivate the group to do better what it is doing now, so that it does not have to change† (Sullivan, E.J. & Decker, P.J., 2009). Initially change can be successful, but in many cases staff could lose motivation or overlook small glitches in the implemented changes. Through things such as incident reporting, generic occurrence screening, consumer and staff complaints and satisfaction surveys, and formal and informal discussion between managers and staff can evaluate and identify final changes to best benefit staff, management, and the organization as a whole. As a management team it is suggested to always be aware of not only individual organization but also occurring changes in organizations across the nation. By staying informed, the organizations and managers can always promise that there is a constant awareness of potential improvement found in all forms of health care across the nation, ensuring that a problem faced or benefit gained at another facility will never be overlooked. Quality can be greatly affected internally within an organization. Considering that internal factors can be monitored and controlled mainly from within, it is considerably easier to manage, though these factors have a much more direct and immediate effect on the organization where the management responsibility lies. Internal contributors that factor into quality outcomes include leadership styles, administrative policies, and organizational culture. These factors, if not performed to standard or with minimal empathy can cause stress among staff indirectly affecting the consumers. An unpleasant environment may lead to a low morale and dissatisfaction throughout the organization. (Suchman, A., 2001) Above all, management and staff must always have an open mind and an open heart concerning the consumers and the overall benefit of the organizations. Providing services and actually caring for staff are what sets apart the common from the exceptional manager and management team. By implementing these change processes will do just that. The constant change in the healthcare industry defines the role of management teams to assess, plan, implement and evaluate change to ensure satisfaction. Considering this among the other aspects of running a successful organization it is essential to ensure that there is minimal resistance and familiarity to change. â€Å"The capacities to do the redesign work, and to accept the results of the redesign, are perhaps the most important capability an organization can have and value† (Lagace, Martha, 2009). Demands of the consumers and staff as well as regulations are continuously changing. As successful managers it is essential to confidently lead the staff through inevitable change to ensure organizational success. Reference: Lagace, Martha (2009). Management’s Role in Reforming Healthcare. Retrieved from: http://hbswk.hbs.edu/item/6202.html Sollecito, W. A., & Johnson, J. K. (2013). McLaughlin and Kaluzny’s Continuous Quality Improvement in Health Care (4th ed.). Sudbury, MA: Jones and Bartlett. Suchman, A. (2001). National Library of Medicine. Retrieved from http://www.ncbi.nlm.nih.gov/pmc/articles/PMC1071231/ Sullivan, E.J. & Decker, P.J. (2009). Effective leadership and management in nursing. (7th ed.). Upper Saddle River, NJ: Pearson Prentice Hall. Additional Comments: The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. Intellectual property is recognized with in-text citations and a reference page. Rules of grammar, usage, and punctuation are followed; spelling is correct. The paper does not make effective use of section headings. Total Available Total Earned 20 13.8

#InsertTitleHere

Welcome back to the black-hole time-sucking wasteland known as Youtube, HipsDontLie6969! It’s been an eternity since we’ve last seen you. What, a whole two days? Unacceptable. You have 53 videos piled up in your subscription box– a record high! How have you managed to survive without staring at Michelle Phan slap makeup on for five minutes or watching yet another adorable puppy video? No, don’t look away from the screen. You still need your daily dose of prank-gone-wrong videos and low-budget trailers for movies you’ll never see. There we go, two hours you’ll never get back! Oh, but you’re not done yet. In fact, we’ve barely just started! To tell you the truth, we’ve been worried about you. First you haven’t posted an Instagram picture in three days, now you’re talking with your friend and haven’t checked your phone in over five minutes. What’s next, no more selfies every three seconds?Don’t make Siri ask you what’s wrong. This is getting incredibly unhealthy and you’re showing signs of all the symptoms: being attentive to other people, engaging in conversation, good god, even LOLing (or as the prehistoric barbarians used to call it, â€Å"laughing†). I’m afraid you have a severe case of the â€Å"Life’s So Much Better Not Looking Through A Screen But Actually Enjoying the Present Syndrome†. I’m afraid recovery is not going to be an easy process. People complain about recovering from cancer or a surgery, yet they don’t understand the amount of work it takes to find a post-worthy selfie with just the right cleavage-to-duckface ratio. Then you need to find an adequate (usually irrelevant) caption, maybe another Taylor Swift lyric or movie quote? How about a good ‘ole hashtag? â€Å"#selfiesunday #hashtag #love #girl #boobs† it is . Oh, don’t even get me started on the filters. Yet the hardest part of healing is relearning the unspoken rules of â€Å"text language†: to be able to typeâ€Å"HAHAHAHAHAHAHAHAHAHA† without a remnant of a smile on the face or decimate the English language so u tlk lik dis and sound rly smart lol:) Recovery is also hard on your loved ones, as you slowly sink back into to the habit of taking pictures of your food at the dinner table instead of eating it or texting while your Mom has, or at least attempts,a one-sided conversation. This journey back to health will be full of glazed eyes and relapses back to reality, but #webelieveinyou. We see a large cause of this sickness is due to that boy you’ve been flirting with in math class. Don’t think we haven’t noticed like Google, we know everything. Also like Google, we’re here to help and make sure you don’t have to use your own brain for anything. If you would like to talk to him, text him instead! Everyone knows talking online is the same if not better than in person. You get to filter your true thoughts and hide behind a rampage of smiley face emojis. If that doesn’t work out, welcome to Tinder! With just a swipe right, this mobile dating app matches you with sweet sentimental guys who are looking for nothing short of a lifelong romance (long walks on the beach and kisses in the sunset not included). Next, we’ll prescribe a strong dose of Twitter; make sure to take this at least once an hour. After all, everyone is dying to know where you are, what your mood is, and what youre wearing at all times, Now don’t forget, if you want to heal faster, make sure to also subtweet your ex-boyfriends new girlfriend around once a week, because who doesn’t love a good twitter fight.Sure you could be paying attention in class, but Nicole’s status on the cloudy weather seems much more important . Favorite. As the saying goes, pictures/videos or it didn’t happen. This treatment is one of of the best cures towards your diagnosis. What would be the point of going to a concert if you didn’t take a video? Concerts used to be about the live experience, the intimate connection between artist and fan, and the swarming energy that causes people to dance, laugh, sing along. Never mind that when now you can capture it and just re watch it again later. This applies when you hang out with friends as well. Make sure to take as many pictures as possible so you can brag about your friendship through â€Å"candid† laughter photos and Snapchat storiesthen you can go back to â€Å"hanging out†, aka being in each other’s presence as you both stare away at your phones. Have you ever walked into a silent room where everyone’s heads were craned down, scrolling through their Facebook newsfeed? Satisfying, isn’t it? Silence speaks louder than words. You seem to be doing much better pale ghastly skin, a sore neck from constantly looking down, and the inability to go to the bathroom, or anywhere really, without your phone seemingly attached to your hand. You used to make small talk with the stranger in the elevator or only Facebook friend people you really knew, but fortunately we’ve successfully removed those malignant actions. Now you’re a living success story: socially impaired with+800 Facebook friends who couldn’t give a rats ass about you! With our current treatment, less and less people are getting struck with this contagious virus. Luckily, we are starting vaccinations at a younger age, with little kids playing on smartphones instead of outside and taking bathroom mirror pictures before they’re tall enough to reach it. By the next five years, kids are projected to have smartphones handed to them right out of the womb! In the age of technology and advancement, those struck down with the syndrome are dying out while the rest of the population is progressing forward. I’m glad you were able to recover and join us.Make sure to follow the necessary steps to prevent the â€Å"Life’s So Much Better Not Looking Through A Screen But Actually Enjoying the Present Syndrome† from resurfacing. Have as many social media applications as possible and when in doubt, never look up. Your screen is your reality. If you’re reading this off paper (does that still exist?), you’re doing it wrong. Oh , well pardon me, I forgot to look at the time! It’s that time of the day again. Welcome back to the black-hole time-sucking wasteland known as Youtube, HipsDontLie6969! It’s been an eternity since we’ve last seen you. What, a whole two hours?